Fraazo Ascended $11 Million in Series – Let the Funding Begin

Fraazo has announced the closing of an $11 million Series A financing round organized by Sixth Sense Ventures. This round is joined by NABARD and Manish Choksi, vice chairman of Asian Paints Limited. The co-founder of Fraazo has said that they are overwhelmed by the support of investors.

He feels that the need for hygienic customer services should be provided by their channels. He claimed that Fraazo is aiming to be India’s leading fruits and vegetables servicing company and it is capable to deliver fresh products to customer’s doorsteps within fifteen minutes of ordering.

This company has already experimented with this in Mumbai and it has delivered 1 million orders within a year. With the help of this new fund, Fraazo is all set to expand its activities all over India. As the country is settling down in the new model of online grocery shopping, this company may see a huge profit.

Fraazo has a frequency driven model, supply chain moat and an effective cross-functional team. This company also has super scalable spaces which attract investors to invest in this company.

Fraazo is India’s foremost fully incorporated vertical supply chain for perishables and its technology is aligned with the fresh product supply chain. This company is capable of matching the demand and supply of each customer, which helps to improve farmer’s income and also reduce supply chain losses.