Rather than being a personality trait, entrepreneurship is a way of life. Although not limited to economic institutions, social considerations that are provided to every woman in India play a role in their path of beginning and running a successful business for eight years.
Well, we all know that it is pretty normal in Indian homes for women to take on additional responsibility in terms of raising children and maintaining the home with greater love and affection. In the field of female entrepreneurs, Kritika Arora is one such example. Aside from her regular work, being the family’s nucleus is merely a part of her existence.
Kritika Arora juggles several duties in her everyday life as an entrepreneur, a wife, a sister, a daughter, and a mother. Kritika’s uttermost determination and desire for achieving big things have led her to where she is today, defying society standards and expectations of a working parent. It isn’t a cakewalk, as flawless as her journey appears to be. She is confronted with unforeseen challenges daily.
She earned her MBA in operations from Amity University Noida, India, in 2008. Before launching her firm called Hochads, she had extensive experience in digital marketing and is an amazing operations manager in an area where outcomes are frequently used as a metric of success.
As a budding entrepreneur, she also co-founded Eleve, an influencer marketing agency running its 8th successful year. After stabilizing Eleve’s platforms, she focused on creating an ad network specifically to be independent so that the clients do not have to face the conflict of interests.
Hochads is a product of hard work and love towards creating an agency that provides email marketing services, native advertisements, mobile marketing, affiliate marketing, display ads and social media marketing. This brand-new ad network helped her to provide state of the art solutions to every digital business that is performance-driven and result oriented.