Which digital marketing channels suits your business?
Businesses both old and new have realized the importance of digital marketing channels to market their products and services. The biggest challenge that these business face is selecting the right digital marketing channel as it will decide the success or failure of their marketing campaign. This depends on marketing goals, targeting audience budget, industry and […]
The role of web development in the early stages of the business
Website development is the process of creating and maintaining webpages; it’s the work done in the background to make a website appear nice, function quickly, and provide a positive user experience. Web development can involve a simple static page of simple text or it can involve creating complicated web applications, online stores, and social media […]
6 Crucial Social Media Marketing Mistakes to Avoid
Regardless of how crowded the market becomes, every marketer hopes to get their brand in front of as many eyes as possible. It’s no surprise that many people enjoy leveraging the power of social media. It is not uncommon for marketers to make mistakes in an attempt to stand out in these networks. Social media […]
A Complete Search Intent Guide for Marketers
Search intent, also known as user search intent, is the why or reason for every search. Every search query that a user enters into a search engine. It focuses on the reason why someone conducts a Google search. Keep in mind that everything you do has a purpose. When you ask someone a question in […]
Two friends started their own organic personal care brand
Two friends started their own organic personal care brand Dhruv Madhok and Dhruv Bhasin met at Dhruv Madhok’s wedding in 2015 as Dhruv Madhok noticed that Dhruv Bhasin was wearing hair gel and asked whether Dhruv Bhasin was aware of hair fall caused by hair gels. But Bhasin answered that the hair oil and hair […]
Business Heirs Leading Family Businesses With A New Incarnation
Business Heirs Leading Family Businesses With A New Incarnation Amrish Kumar is a second-generation entrepreneur who has launched ‘Label Ritu Kumar’, a western wear brand that marked the beginning of their move into mainstream fashion in 2007. Today Label has more than 50+ stores across India. Amrish is also responsible for modernizing and expanding the […]
Your Hobby can be your Entrepreneurial Opportunity
Your Hobby can be your entrepreneurial opportunity Deepakshi Datta is a 24-year-old from Kolkata who runs an online store named @knotsoflovebydeepakshi, which she has inaugurated during the pandemic by rekindling some of her old hobbies. Drishti Arora is a 21-year-old from Delhi, who runs a small business called @kalaadrishti, which she has also started during […]
Indian Foods: The future of cooking is automation
The future of cooking is Automation Eshwar K Vikas is the founder of Mukunda Foods, a QSR brand that wanted to build the McDonald’s of Indian foods. Mukunda Foods was selling dosas and idlis and the business was going well. But as the business expanded, the outlet could not manage the consistency of the food […]
Qualities You Need To Be A Successful Entrepreneur
Qualities You Need To Be A Successful Entrepreneur 2021 During the time of the pandemic, it became important for most entrepreneurs to run their businesses successfully online. As an entrepreneur, you need to make your product attractive and you need to select the perfect market to sell your product. But without these technical skills, you […]
Astrology start-ups are gaining the most coverage
Astrology Start-ups Are Gaining The Most Coverage Astrology and science have been coexisting in India for centuries. Astrology is the study of planets, their patterns and movements which contributes a crucial part to many peoples lives. Many 1st world countries have also started talking about astrology nowadays. Many Indian astrologers such as Bejan Daruwalla, P.K. […]